The Mini Shopping Center Of Cool (MSCOC) is the smallest creative shopping center of Amsterdam. The MSCOC is a platform for young and more established designers. Our philosophy is very simple, unique, authentic, graphic design, hand made, printed and produced under their own supervision. No mass production. The items we sell are t-shirts, sweatshirts, accessoires, jewelry, art & art prints and books. Also, we organize exhibitions to promote new work.